At MDM we realize that every job is unique and made up of different steps and processes. Our excellence not only stems from our use of the latest equipment and technology, but also the staff that so diligently masters their individual tasks.

We have chosen specific key personnel for this job and would like you to meet them through their brief professional biographies below.





Anthony Casimano
President

Having been an expert in creative marketing and the public relations field for over 10 years, Anthony wanted to create a letter shop that made direct mail more reliable and cost efficient, as well as share his marketing skills with all industries.

Anthony has done so with MDM, and has translated those standards to many clients. Due to his experience in the industry on both ends, Anthony has transformed the way marketers approach direct mail by providing integrated manufacturing services that add focus, speed and value to direct mail campaigns.

His experience in creative letter writing through his own success is attributed to his philosophy of treating every job as his own.





Andrew McVicker
Senior Project Manager

Andy has been with Metropolitan Direct Marketing, Inc for the past 6 years. He has vast experience in the direct mail and marketing industry.

His responsibilities have been managing and producing full-scale national direct mail campaigns for numerous Fortune 500 companies. His duties also include maintaining, upgrading and installing current technology infrastructures that will increase productivity and efficiency throughout the lettershop.

From start to finish, Andy will oversee every detail of your campaign and make sure that the finished product is perfect and on time.





Christine Curcio
Data Specialist / Quality Assurance Manager

Christine has brought more than twelve years of valuable experience to Metropolitan Direct Marketing, Inc. Her extensive client base ranges from small specialty mailers to some of the largest Fortune 500 companies in the country.

During the course of her career she has developed several proprietary applications that have saved time, increased data quality, and introduced new business opportunities to her employers.

She has installed the latest quality assurance technologies here at MDM. These technologies examine mail pieces from the pre-production stage onward, rather then leaving it to the common process of inspection at the end. This allows us to catch any inaccuracies early and gives us the opportunity to provide our clients with a better, more cost efficient product.

With her attention to detail, and vast professional experience, you can be assured that your campaign will be flawless from the data and sorting process, until the time that the piece arrives in the mail box.

Christine has received numerous awards in recognition of her outstanding achievements in the industry.





Kevin O'Neil
Operations Foreman

With over 25 years of experience in the direct mail industry, Kevin is a master lettershop mechanic and has worked for some of the largest direct mail companies in the Northeast.

Kevin was recruited to Metropolitan Direct Marketing in 2004. He has used his experience to assure the machinery and processes run smoothly and efficiently. Kevin works side by side with his project teammates in order to ensure that your ideas and project specifications turn into a flawless, tangible product.

Kevin's experience has proven to be one of the finest attributes in our lettershop.





John Rooks
Data Specialist / Information Systems Manager

John joined Metropolitan Direct Marketing, Inc in October of 2008. The hiring of John represents another solid addition to our team.

He possesses more than twenty years of experience in the direct mail and direct marketing industry. With a focused commitment to quality, efficiency and process improvements, John has added a wealth of experience to MDM.

After attending Long Island University/C.W. Post Campus, John began his career in direct marketing working for Election Computer Services, Inc., a company that specializes in direct mail data processing for major political campaigns. John then spent the next two decades employed by two major direct marketing database management companies.

In addition to his top-notch track record for accuracy and deadline adherence, John conceptualized and implemented procedures to advance the companies that he has worked for to new levels of excellence.

His diverse experience in the service bureau environment includes building client relationships, core data services, and expertise in postal regulations. He is an "in-the-trenches" type of leader whose action-driven management style guarantees outstanding results.

John is an active member of several direct marketing organizations.



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